Communication Guidelines

Communicating effectively for improved recycling and waste minimisation

The Waste Authority declared a strong commitment to professional, consistent, and continual engagement with the community with the release of the Waste Strategy in 2012.

Explaining why we need to change our waste behaviours and encouraging participation in waste avoidance, source separation and improved recycling is fundamental to the efficient operation of processing facilities and maximisation of materials recovery.

Working towards behaviour change requires a whole range of different types of activity. The Communications Guidelines: Communicating effectively for improved recycling and waste minimisation provides the "how-to" for the task.

The guidelines offer both seasoned practitioners and staff new to the task of engaging local communities on waste and recycling a strong planning framework, tools and techniques, a range of case studies and important contacts to help develop a consistent approach to waste communications across the State.

The guidelines can be used whether local governments are:

  • Getting started with waste reduction and recycling communications
  • Keeping communications fresh
  • Expanding an existing campaign to cover new collection services
  • Tackling specific issues or problem areas of waste performance.

The guidelines document is a very large PDF, so we have broken it down into four sections for easier download. It is also available as a series of content pages in the menu on your right.